Netshoes is a Brazilian company that sells sporting goods through the Internet. It's one of the largest stores of its kind and was founded in 2000 by Marcio Kumruian. Fourteen years later, the shop has become the largest online sporting equipment operation in Brazil. Last month Netshoes completely changed their logo. The new brand is bouncy, colorful, energetic, and after all, sporty. The visual identity project was developed by Interbrand agency. Check below.